About Recommend Me TV
Recommend Me TV is an online business to business referral nexus. Essentially, what we are aspiring to do is connect people in business to other people in business. To accomplish this we created two platforms to help initiate those connections, an online radio and TV show, and a membership site where you can add your organization for free. In the near future, the membership site will include educational and informational videos to help you on your journey.
Recommend Me TV was formally founded in Santa Cruz, California on December 17, 2012, but the idea began in Bakersfield, California way back in 1998 by Bryan Williams. The origins and subsequent iterations have converged into what is now Recommend Me TV.
An Introduction to RMtv
I am excited to introduce Recommend Me TV, the new business to business nexus site. Our goal is to inspire, educate, and promote the people that make up businesses.
You may be asking yourself; “What does that mean?”, or “How will you do that?” First, through the dissemination of information, entertainment, and education via our live blog talk radio program, which is tentatively scheduled for Wednesdays from 12:00pm-1:00pm. Secondly, by asking you, your friends, and your customers to “recommend” businesses with whom you have had a positive experience or relationship.
I know you may be thinking, “Oh great, another Yelp”, but, let me assure you, our mission is not parallel to that of existing sites. At our foundation is the goal to inspire, educate, and promote.
To Inspire: Doesn’t that feel good?
As a business owner for the last 20 years I have journeyed through many cycles, or phase. Cycles of the economy, technology, culture, and, most recently, I have witnessed the acceleration of a world community through social media and finance. I found myself wondering what inspired me to start my business twenty some odd years ago, and what inspires me to continue. I can tell you that it has not been the money. While I have done ok over the years, when measured against an economist’s model of success, my business’s economic track record would not qualify as inspirational.
Identifying the inspiration to begin is easy. I was 24 when I began my business. I wanted to be my own boss, and, of course, make a ton of money. The idea had been resonating in my mind from my childhood. As a child, I grew up watching a TV show called Hart to Hart. Funny enough, the part I liked the most was the beginning of the show when the narrator described Mr. Hart as ‘a self made millionaire’. The mantra of “self made millionaire” would become the underlying inspiration for the beginning of my business journey.
Today, the inspiration to continue lies within the experiences of my past. The mantra, while similar, has changed. Or maybe it is my definition of each of the elements that has changed. I am ‘self made’ by any measure. As for the millionaire part, I have grown to understand that its relevance, definition, and the satisfaction of the title are subjective. As defined by the US economy, I am not a millionaire, but I could easily be considered one in another. The inspiration that originally set my life course in motion; in my mind is satisfied, the new inspiration is the journey itself.
To Educate: Change Is Good!
We all communicate from a foundational standpoint, with the underlying assumption that those with whom we communicate have knowledge of our foundation. In reality, this is usually not the case. The foundation may be skewed, in flux, or, in some cases, nonexistent. This assumption often accounts for the lack of universal success in communicating our message.
In business, communication should be the most important goal. From big business to the one man shop, communication drives the economic engine. The more successful you are at communicating, the more successful you will be in your business or professional career.
Now, you may be asking; “What does that have to do with education?” Simply put, education creates foundations. You can’t know something until you know it. You also don’t know that you don’t know something until you are exposed to it. This knowledge only occurs through communication, therefore, communication creates the knowledge of the foundation from where we can begin a conversation.
By creating the radio and TV show and educational webcasts, Recommend Me TV’s goal is to not only create the foundations, but to help inspire the conversation. There is a lot of good information out there, and the dissemination of that information is the foundation of our educational agenda. With that being said, YOU are important to the conversation. Ultimately, we will deliver to you the educational content that you tell us you want. I hope in the process to expose you to educational content that you did not know you needed, as well as, inspire you along your journey.
To Promote: The Pitch
Every business exists to make money. Even the non-profits are for profit; don’t let them fool you. Money is the mechanism that sustains our communities. We all know what it is and what it does, and we all share some common beliefs about it. However, it is the prospective that defines the ability to acquire it. If you believe that it is easy to make money, then you will have less resistance in making it. Likewise, if you believe that it is hard to make money, then it will be hard. Of the millionaires I know all have said the exact same thing, “the first million was the hardest”.
Again, you may be asking yourself what does this have to do with promoting? Well, I am assuming that you are in the business of making money and that, foundationally, some of you will believe that it is easy, and others will believe it is hard. Therefore, our promotional goal is to satisfy both ideologies while accomplishing the aforementioned goals of inspiring, and educating.
In order to accomplish these goals, Recommend Me TV has gravitated to the prospective of “it is easy to make money” or, in other words, a positive only rating system. You can either recommend a business or not. If you do recommend a business your recommendation will show up on their page, as well as on your own. If you don’t recommend a business, then nothing more needs to be added to the conversation. You can remove your recommendation at any time, or recommend them again. So, in short the promotional goal will be simply to allow businesses, and friends of businesses to refer other businesses with the simple act of a recommendation.
Recommend Me TV does offer several marketing plans that include Radio, TV and Social Media marketing, but also welcomes businesses to join for free, and even allows them to use our services in the marketing of that business without the risks associated with sites and forums such as Yelp, such as fake reviews that can never be removed.
In summation I hope that you will join us for the radio/TV show and, if you are not already a member, join us for the journey.
We firmly believe that if you want to be successful in your business that you create a mission statement. A mission statement educates your potential customers about your goals, and helps keep you on a direct path to accomplish these goals.
“Recommend Me TV is a multimedia interactive platform where entrepreneurs, business professionals, and friends of business can inspire, educate, and promote one another. Recommend Me TV accepts all forms of positive communication with the expressed purpose of fostering conversation that may lead to sustainable economic vitality within all communities, all while creating a modest profit for itself and members.”
The Recommend Me TV team
Bryan Williams: Founder of Recommend Me TV
Bryan Williams is owner and principal of Avid International LLC. Bryan opened the doors to his retail store January of 1993 in Bakersfield, California. By 1998, he had begun investing more time and energy into creating a company focused on utilizing the internet as a communication and advertising tool. At the end of 2001 he closed his retail store, devoting all of his time and resources to internet media, and streaming videos.
During Bryan’s many years as a business owner in California’s Central Valley, where he was born and raised, he created strong community ties. He was active in the Bakersfield Chamber of Commerce as well as other community organizations. In 2001, he was honored with The President’s Award from the Bakersfield SPCA for his work of streaming pet adoption videos, the SPCA website, and his many hours of volunteer service.
Over the course of the next several years, he provided marketing and media consulting services to a host of businesses creating outstanding marketing, media, and website campaigns. His clients included Bakersfield’s Visitor and Convention Center, the Rabobank Arena (formerly Centennial Gardens), Bakersfield Ice Sports Center, The LA Forum, University Of Phoenix Stadium, Mega Church Faithful Central, and Diversity Company Global Consortium.
In 2004, he partnered to create an online production and streaming company. Bryan travelled to national conventions providing online production, and live event streaming, to a variety of clients including the National Broadcast Association, Edward James Olmos’s Latino Book and Family Festival, and Wal-Mart,
Bryan and his wife Renee moved to Santa Cruz County in 2007. In 2010, their son Kai was born. Since his relocation, Bryan has devoted time and energy into creating strong ties in the Santa Cruz community. Bryan has recently been appointed to the Santa Cruz Chamber of Commerce Board of Directors. He serves on the Communications and Membership Committees for the Chamber, and is a member of the Santa Cruz Rotary.